Breaching Virus Blockade with Massive Online Attendance
International Fastener Expo (IFE) 2020
The largest American fastener show held a successful online show on November 11th and 12th. Fastener World participated with a virtual booth there and broke out the blockade of the third coronavirus wave. In addition to Fastener World, there were also 7 other Taiwanese exhibitors at this virtual event, which included Huang Jing Industrial, Spec Products, Chite Enterprises, J.C. Grand, Pro-Path Industrial, and New Best Wire. Fastener World had successful video chats with Brighton Best International, Nord-Lock, Inc., Industrial Rivet & Manufacturing, Earnest Machine, FCH Sourcing Network, EXIPAR, S.A. DE C.V., EGW Utilities, Inc., among others, and successfully connected with more than 103 exhibitors online. During the live-streaming conferences, Fastener World was able to discuss conference topics with participants in a chat room, and the result was satisfactory.
The two-day show helped connect 2,700 online users and exchanged more than 6,700 messages. The exhibitors came from Canada, India, China, Indonesia, Japan, Malaysia, Taiwan, the U.S., and the visitors were from Mexico, Malaysia, China, Taiwan, Indonesia, etc. One Mexican visitor comes to Las Vegas almost every year and has purchased from Taiwan and China before. However, this year the visitor couldn't come to the event and therefore took the opportunity online. The virus blocks face-to-face talk among business people, but in turn opens up a new parallel business model including online and face-to-face communication.
The next edition will take place September 21-23, 2021 and we hope it will bring back face-to-face business talk.
Fastener World's booth no. is to be determined.